Hi friend! I'm so excited to share what I've been working on for months: The Bootstrapped Report. It's a study of 56 different bootstrapped businesses. You can check out some of my takeaways below and download the full bootstrapped report here. What's one hurdle you're trying to get over with your business? Happy to try to help if I can! Now, here's this week's deep dive: Here's this week's deep dive:For the past 6 months, I've been creating deep dives on how bootstrapped businesses grow from $0 to $250k. While I started noticing patterns, I wanted data to validate these gut feelings. So I spent months digging deeper - analyzing my deep dives, listening to podcasts with bootstrapped founders, and studying "build in public" posts. The result? Research on 64 founders (56 businesses) that reveals who they are, what they built, and exactly how they built it. I've compiled all the findings into the comprehensive download the full bootstrapped report here.
Helpful Content from Others:Sam Parr & his magazine articleSam Parr works out of a library and sometimes goes to the magazines to flip to a page he's on to see if people notice. How funny. Everybody Writes BookIf you're looking to become a better copywriter, check out Everybody Writes by Ann Handley. It's been helpful for me to reference when it comes to crafting LinkedIn posts especially. Another newsletter you should check out:
Thanks for reading! Matt P.S. Looking for recommendations on software or content? Check out my personal recs here. Some links in this email and in recommendations are affiliate links, so I do get some credit if you sign up for things with these links :) |
How bootstrapped businsses go from $0 to $250k in annual revenue.
From Classroom to $25M Software Agency Matt Gira August 19th, 2025 One of the most strategic founders I’ve ever met almost flew under my radar. I always thought Atomic Object was a solid software agency and Carl Erickson a kind leader. But when I worked closely with him in 2019, I realized just how sharp and intentional he really is about building both a company and a culture. Atomic turned out to be far more impressive than I ever imagined. Not just in the work they do, but in how they’ve...
A Baby's Sleep Problem Led to a $3.5M Business Matt Gira August 7th, 2025 This week's deep dive is a fun one. Who said you can't bootstrap a physical goods company?? Also fun because I've known Liz for such a long time and saw this all happen live. It was so cool talking with Liz about the journey and seeing her manufacturing space in Holland, Michigan of all places. Check out this week's deep dive 👇 "Liz, you are gonna sell a million of these." That was Liz Hilton's husband's reaction when...
Why This Founder Said NO to Easy VC Money Matt Gira July 24th, 2025 This week's deep dive is a fun one for me. This company was being built while I worked with this guy on a daily basis. We were working on my last startup together and on the side, he worked on this venture. Ironically, his venture was the successful one. This deep dive is jampacked. Reply and let me know what you think :) In 2020, raising money was easier than ever before, and yet, Bryce Kaiser and his wife Lauren did...